Visual Design Work

Creating functional products is important but if it does not keep the person engaged then how useful is it? My career begin as a Visual Designer where I learned and applied many of the core design fundamentals that I apply to my Product Design. 

MOTION GRAPHICS

Xavier Hoops Collection

As part of the Fanmall team, we wanted to capitalize off the NCAA college men’s basketball tournament. Xavier University was one of the top teams. The video is optimized to be viewed on mobile devices.  It was distributed through paid social media channels.  

VISUAL DESIGN

Chuck Brown Collection

One of Fanmall’s brand partners, the iconic brand, Peanuts, had requested a custom collection to be featured on the store.  All designs and concepts were created by me and presented to the brand in this lookbook.

VISUAL DESIGN

Universal Studios for Fanmall

I pitched two collections, Back to the Future and E.T. to the Universal Studios licensing department with the goal of having them become a Fanmall brand partner.

CREATIVE DIRECTION

Original College Summer

OCJ Apparel wanted to target a younger demographic to stay relevant in the market.  I put together a short script for a 30-second video, found a freelancer off youtube and shipped him everything seen in the video.  Here is one of three videos that was produced. 

BRAND STRATEGY

OCJ Apparel Website Redesign

When I arrived at OCJ apparel the website was outdated, and simply did not work.  Together my teammate and I did a complete overhaul of the website so we could take advantage of the holiday shopping season.  This included, adding new products, lifestyle photography, updating inventory and integrating basic eCommerce functionality. 

Raymond Festa

Hire an expert

I help companies and design teams build, launch and refine their digital products.  As a Senior Product Designer I work hands on with all my clients seamlessly integrating into your normal workflow. I have experience with both B2B and B2C software. You will also have access to expert knowledge and consistently receive quality design work that meets industry standards.